Now that it's getting colder here in Berlin, I see Jack everywhere. Almost everywhere I look, there he is. Mostly on jackets and backpacks, but I've also spotted him on for example hats.
I am obviously refering to Jack Wolfskin. It seems like you're not a real German unless you own something bearing the iconic paw that symbolises the brand.
Jack does of course also live up to the German idea of pracital over beautiful, not that he isn't pretty, but he's probably leaning a bit more towards practical ;)
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